General Mills has been bringing food the world loves to Latin America & Mexico for more than 24 years. We're rooted in tradition, yet we’re driven to change the future of our industry. To break away from the pack, we welcome all backgrounds, ideas and perspectives to our table. And we remain passionate about continual learning, setting higher goals and empowering advancement. If you share our endless passion for pursuing new ideas and making them real, help us accelerate our success and discover what's next.
Overview :
The role would be responsible for leading, developing, planning and executing short to long-term sales strategies and achieving all objectives including Net Sales, Trade and Delivered Margin for all brands under General Mills in Puerto Rico Market
Size of the business 27- 30 MMD and growth targets for F27 horizon
Main Responsibilities / Decision Making & Managing the business responsibilities
- Develop, plan and execute the overall distributor strategy in the region
- Meet / Exceed key financial objectives including Net Sales, Trade, and Delivered Margin for assigned markets
- Drive the business as strategic, operational and transactional in Puerto Rico within LACDM organization
- Create, operate and build the business relation with our Distributors , align both commercial plans to identify needs, opps and match commercial objectives.
- Manage critical conversations with key customers in order to meet our commercial guidelines and plans
- Align, define and connect business commercial plans with New Product development or innovations for those markets
- Effectively align and lead with our Distributor partners in ensuring we have aligned vision and goals, monitoring our performance vs targets (JBPs) and putting in place action plans to maximize results.
- Conduct regular business reviews with key costumers
- Deploy correct strategy for the market and brands to growth the business
- Evaluates in store plans ongoing throughout the year, flexing activities as required to reflect any changes in customer / brand environment, and to improve effectiveness and efficiency (ROI)
- Monitor the operation of Distributors to ensure that work processes are implemented and has the knowledge & ability to recommend developments
- Align distributors on new plans and follow up on implementation
- Provide timely and accurate forecasts for the markets
- Set up and review regularly the trading terms and conditions with distributors. Establish the operation guideline and working procedures with distributors in order to run our business smoothly and achieve the highest business result
- Maximize trade spending efficiencies and effectiveness to deliver volume and profit expectations
- Provide necessary training to the staff in Distributors to enhance their capabilities to maximize our sales and coverage in the markets
- Facilitate the best practice sharing among the distributors which can help our sales and profitability
- Explore other business opportunity in markets (geographically and product-wise)
- Provide input to Marketing to define winning in the accounts (trade, launch windows, competitive)
Education , Experience +Skills Needed
Bachelor’s degree in Business Administration , Finance or similar preferred experienceExperience in Puerto Rico MarketMinimum 10 years of relevant experience in commercial, marketing or finance role ideal in CPG¨s industryMinimun 10 years managing business / regions with critical experiences developing markets, brands.Minimun 5 years experience managing strategic negotiation with DistributorsSuccessful demonstration of analytical skills using various data sources, interpretation and translate into business strategiesMust be proficient in Microsoft Office Suite (especially Microsoft Excel and PowerPoint)Key leadership characteristics : integrity, operate with a growth mindset, collaborative, strong communicator & learning agility.Strong distributor management experience in FMCG industry. Multi-distributors management experience is a mustPrevious exposure in various Latam markets is an advantageFluent in both verbal and written English is a mustCompetencies / Behaviors :
Strategic Leadership internal and externalLong term visionStrategic NegotiationLeading Innovation : Develops value-adding insights, processes, reporting and strategiesEnergizing and developing people : Actively coaches and advises othersDelivering outstanding Results : Drives effectiveness across boundaries to achieve overall business resultsIntegrity : Leads by example, consistently supporting the company’s values and policiesFinancial Acumen : Demonstrates strong technical / financial knowledge inside & outside the core functionBusiness Process and Analytics : Converts data into value-added insights; effectively executes and improves business processesBusiness Partnership : Translates insights into action plans that enhance business results and delivers results by effectively managing and influencing the matrixed organizationOrganizational Structure + Report´s locations
Direct reports : +1Indirect reports : +4 (Contractors)Salary Range
The salary range for this position is $70100.00 - $105200.00 / Annually. At General Mills we strive for each employee's pay at any point in their career to reflect their experiences performance and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to, educations, skills, work experience, certifications, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range. Beyond base salary, General Mills offers a competitive Total Rewards package focusing on your overall well-being. We are proud to offer a foundation of health benefits, retirement and financial wellbeing, time off programs, wellbeing support and perks. Benefits may vary by role, country, region, union status, and other employment status factors. You may also be eligible to participate in an annual incentive program. An incentive award, if any, depends on various factors, including, individual and organizational performance.
Reasonable Accommodation Request
If you need to request an accommodation during the application or hiring process, please fill out our online accommodations request form by following this link : Accommodations Request.