Our Social Media Specialist helps to increase exposure through social media platforms. They work alongside a specialized team to reach your brand's goals. From creating monthly editorial calendars, to using marketing strategies to deliver your brand's message in creative ways, a Social Media Specialist is the link between your business and your social media followers. More than just attracting new customers, a Social Media Specialist analyzes data to determine which initiatives work best and capitalize on this information to continue scaling your business. Responsibilities
- Oversee day-to-day management of campaigns and ensure brand consistency
- Facilitate scaling brand and company awareness through various social media channels
- Work with the digital, business leaders and creative team to create and implement social media strategies monthly
- Ensure brand consistency in copy through tone, voice and terminology
- Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
- Create actionable plans to both grow and maintain followers through popular social media platforms such as Facebook, Instagram and others.
- Ensure progress on all platforms by using analytical tools such as Facebook insights, Google Analytics and others
- Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives
- Lead the coverage of events together with the Production team to document the experiences in which the brand participates. Qualifications
- Bachelor's degree in digital communications or related field such as advertising or Journalism
- Impeccable oral and written communication skills
- Some experience with the major social media platforms including Facebook, YouTube, Instagram, Snap and Tik Tok
- Basic knowledge of social media analytics software including Facebook Insights and Google Analytics to track audience engagement and campaign performance
- Experience with content management systems, word processor applications and image / video editing software. Seniority level Seniority level Entry level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Advertising Services Referrals increase your chances of interviewing at P2P Marketing Agency by 2x Get notified about new Social Media Marketing Specialist jobs in Guaynabo, Puerto Rico . We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr